We Match competitor flyer prices

We Match prices if a competitor within our geographical trade area offers a lower advertised price than our current in-store price on any identical grocery item* We match is not available for online purchases.

To match a competitor price, bring the ad to the customer service counter at your store. If the ad is online, show us the active ad or a screen shot on your phone that outlines the price, location and date that the ad is valid for. 



*If a competitor within our geographical trade area currently offers a lower advertised price than our current in-store price on any identical grocery item (brand, size, etc.) with the same price calculation basis (i.e. per item, by weight, etc.), we will match the competitor’s price only during the effective date of the competitor's advertisement. “Competitor” and “geographical trade area” are determined solely by us and are based on a number of factors which can change from time to time and store to store. Excludes mandatory ‘multi-buys’ (e.g.; $1.69 each when you buy 3), ‘spend x get x Free’, reduce to clear, percentage discounts, and discounts obtained through loyalty programs. You must present the competitor’s current advertisement to the customer service desk prior to the expiry or the effective date of the advertisement in order for us to provide you with the price match. We reserve the right to limit quantities.

Hot Deals this Week

    Western Canadian - Sirloin Tip Beef Roast, 2.3 Kilogram, $30.37 avg/ea

    Aged Min 14 Days, Fresh. Cut From Western Canadian. Marbling, fine white flecks of fat throughout Roast Beef adds flavour and juiciness to this oven roast beef. Average Weight May Vary by Size. A Large Avg is 3.2kg.

    Western Canadian - Sirloin Tip Beef Roast, 2.3 Kilogram
    Hot Deals
    Western Canadian - Sirloin Tip Beef Roast, 2.3 KilogramOpen product description
    Final cost based on weight
    $30.37 avg/ea was $65.87 avg/ea$1.32/100g

    Western Family - Tex Mex Shredded Cheese Blend, 320 Gram, $4.99

    Monterey Jack, Colby, Monterey Jack with Jalapeno Peppers and Cheddar Cheeses. Shredded Cheese in a Resealable Bag. Great for toppings on quick dishes such as Casseroles, Pizza, Omelette and Pastas.

    Western Family - Tex Mex Shredded Cheese Blend, 320 Gram
    Hot Deals
    Western Family - Tex Mex Shredded Cheese Blend, 320 GramOpen product description
    $4.99 was $7.99$1.56/100g

    Western Family - Wavy Ripple Potato Chips, 235 Gram, $2.50

    Its the ultimate potato chips salty snack with crispy ripples & dippable ridges. Need we say more? Well.yes! Theyre also proudly made in Calgary, Alberta with the highest quality potatoes. So dig in!

    Western Family - Wavy Ripple Potato Chips, 235 Gram
    Hot Deals
    2 for $5
    Western Family - Wavy Ripple Potato Chips, 235 GramOpen product description
    $2.50 was $3.49$1.06/100g

    D'Italiano - Thick Sliced Bread - Original, 675 Gram, $3.00

    May contain: sesame seeds, soy.

    D'Italiano - Thick Sliced Bread - Original, 675 Gram
    Hot Deals
    2 for $6
    D'Italiano - Thick Sliced Bread - Original, 675 GramOpen product description
    $3.00 was $3.99$0.44/100g

    Western Family - Signature French Vanilla Ice Cream, 1.65 Litre, $4.99

    Made with Real Cream. Creamy, Old-Fashioned Ice Cream Made with Real Vanilla Beans.

    Western Family - Signature French Vanilla Ice Cream, 1.65 Litre
    Hot Deals
    Western Family - Signature French Vanilla Ice Cream, 1.65 LitreOpen product description
    $4.99 was $7.99$0.30/100ml

    Strawberries - Fresh, 2lb, 2 Pound, $4.88

    No.1 Grade USA. Strawberries. Strawberry fruit is widely appreciated for its characteristic aroma, bright red color, juicy texture, and sweetness. Nutrient-rich and packed with antioxidants (like vitamin C), the benefits of strawberries are endless. Berries are some of the healthiest foods you can eat. They're low in calories and high in fiber, vitamin C, and antioxidants.

    Strawberries - Fresh, 2lb, 2 Pound
    Hot Deals
    Strawberries - Fresh, 2lb, 2 PoundOpen product description
    $4.88 was $8.99$0.54/100g

    Ahi Tuna - Previously Frozen, 250 Gram, $4.97 avg/ea

    Previously Frozen. Ocean Wise Recommended. Each Fillet Average Weight is Approx 250g. Available While Quantities Last.

    Ahi Tuna - Previously Frozen, 250 Gram
    Hot Deals
    Ahi Tuna - Previously Frozen, 250 GramOpen product description
    Final cost based on weight
    $4.97 avg/ea was $11.73 avg/ea$1.99/100g

    Western Canadian - Sirloin Tip Beef Roast, 2.3 Kilogram, $30.37 avg/ea

    Aged Min 14 Days, Fresh. Cut From Western Canadian. Marbling, fine white flecks of fat throughout Roast Beef adds flavour and juiciness to this oven roast beef. Average Weight May Vary by Size. A Large Avg is 3.2kg.

    Western Canadian - Sirloin Tip Beef Roast, 2.3 Kilogram
    Hot Deals
    Western Canadian - Sirloin Tip Beef Roast, 2.3 KilogramOpen product description
    Final cost based on weight
    $30.37 avg/ea was $65.87 avg/ea$1.32/100g